A Comprehensive Web Development for Logistics Excellence Corporate Website

Request / Problem

SolvoWorld, an established company offering software and hardware solutions in the logistics sector, needed a complete redesign of their corporate website. Operating for over 27 years and delivering more than 400 successful projects, the employer sought to enhance their online presence, reflecting their leadership in port, warehouse, and railway station logistics solutions. The goal was to create a more accessible and organized corporate website for their diverse target audience while maintaining strict adherence to the company’s corporate branding.

The employer had several key requirements:

1. The site needed a clear, logical structure to present solutions across different industries, products, and company sizes.
2. It had to reflect Solvo's brand identity through strict usage of corporate colors, fonts, and elements.
3. Content needed to be easily manageable with dynamic sections, such as news, solutions, and services, updated regularly.
4. The site also required a secure CMS allowing complete control over the hosting and management of files on their own server.

Solution

Digital Butlers approached this project in multiple phases, ensuring a user-centric design while maintaining branding consistency:

UX Design Phase: We conducted in-depth research into the target audience, identifying their needs and the company’s business goals. Our team worked on creating a clear site structure, wireframes, and content. This phase resulted in detailed page prototypes, a transparent site map, and technical copy tailored for each section, providing a solid foundation for the design and development process.

UI Design Phase: Once the structural elements were finalized, we focused on visual design within the strict branding guidelines. While the use of the corporate color—a light sky blue—was a given, we introduced innovative layout and animation references to give the site a modern edge. The design work was carried out in Figma, allowing us to create flexible and responsive layouts.

One of the unique design solutions included using square-cut shapes in cards and image masks, creating a dynamic and distinctive identity. After the employer approved the initial designs, we proceeded to create polished user interfaces for both desktop and mobile versions of the site.

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Development Phase:The development involved both front-end and back-end work. On the front end, we utilized pure HTML, CSS, and JavaScript to ensure a lightweight and fast-loading site. For content management, we developed a custom WordPress theme based on the employer’s requirements, allowing them to manage dynamic sections, SEO work, and content updates independently. WordPress also supported their need to store and control all files on their servers, providing the necessary flexibility and security.

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Technology

• Front-end: HTML, CSS, JavaScript
• Back-end: Custom WordPress theme, integrated for easy content management and SEO optimization
• CMS: WordPress, tailored for secure server control and easy updates
• Design: Created in Figma, ensuring a responsive and user-friendly layout while adhering to Solvo’s brand guidelines

Result

The final product was a clean, branded corporate website that clearly communicated Solvo’s hardware and software solutions to a global audience. It featured dynamic sections for news, services, solutions, and client engagement, all while allowing the employer full control over content and hosting.

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