A Comprehensive Bridal Platform for Wedding Inspiration & Planning

Request / Problem

The employer approached us with a vision for a comprehensive bridal platform that would connect brides with wedding vendors, provide planning inspiration, and simplify wedding-related communications. The platform needed a visually appealing, user-friendly interface with sections for inspiration, real wedding galleries, and a vendor catalog. Key features included mood boards, vendor profiles, chat functionality, a multi-role admin panel, and search and filter tools to enhance the user experience.

Solution

Our approach divided the project into distinct phases, focusing on each platform area to meet user needs, support intuitive navigation, and streamline the interaction between brides and vendors. Here is a breakdown of the solution:

Micro-Website (Initial Landing)

The micro-website serves as the introductory layer of the platform, providing essential information about the platform and its benefits for both brides and vendors.

• Home Page: Highlights the platform’s value, including featured vendors, trending content, and unique features, setting a welcoming tone for visitors.

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• Work With Us: Outlines the advantages for vendors working with the platform, such as broader client reach, ease of managing inquiries, and profile visibility.

• About Us: Provides background on the company and platform mission, including how it’s designed to benefit both brides and vendors in the wedding industry.

• How It Works: Explains platform features, services, and benefits, such as easy profile creation, search filters, and direct vendor communication.

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• Contact Us: Enables visitors to get in touch for additional information, support, or partnerships.

• Vendor Application: A form specifically for vendors interested in joining the platform, allowing them to submit their information for review.

• Submit Your Wedding: Brides can submit wedding details for possible publication on the platform, sharing their experiences and creating content for future users.

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Main Portal (Version 1.0)

The main portal is the core of the platform, housing primary functionalities that allow brides and vendors to interact and navigate through a variety of content.

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• ‍Home Page: Showcases a curated feed with the latest wedding content, real weddings, and featured vendors.

• Real Weddings: Highlights weddings selected by the platform’s editors, offering inspiration with beautifully arranged images, styles, and details.

• Wedding News: Updates from the wedding industry, covering trends, tips, and seasonal styles.

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• Inspiration Galleries: A gallery featuring high-quality images sorted by color, theme, style, and season for customizable browsing.

• Filtering and Search: Users can filter and sort content based on several criteria:
  • Color, style, location, season, genre, event type, and setting.
  • For vendors, the filtering tool helps brides find specific types of services in their region.

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• Vendor Profiles: Each vendor profile is a detailed page showcasing the vendor’s logo, contact information, and social media links.
  • Includes a gallery of their work, a brief introductory description, and links to weddings they’ve been part of.
  • Brides can interact with vendors directly through in-platform messaging, mark profiles as favorites, and share links.

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• Vendor Catalog: This section allows brides to browse a list of vendors, each profile providing details about services offered, location, and portfolio.
  • Brides can filter vendors by category, location, and availability, making it easy to find suitable providers for their wedding needs.

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Personalized Panel for Brides

The Bride Panel provides brides with a dashboard to manage wedding plans, save inspiration, and communicate with vendors.

Profile and Wedding Details:

• Brides can register and complete profiles with personal information and details about their wedding, including guest count, location, and estimated budget.
• This information is shareable with vendors through the in-platform chat.

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‍Mood Board (Favorites):

• Brides can create folders within the Favorites section, serving as mood boards to organize inspiration materials.

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• Each folder can include articles, images, vendors, and other content from the platform. Brides can customize folders with icons and notes, and share these with friends or family via public or private links.

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• Mood boards can be viewed in list or grid formats for easy browsing.

Account Settings:

• Brides can manage email preferences, change passwords, or delete accounts if necessary.

Chat and Booking System:

• Direct messaging allows brides to communicate with vendors and share their wedding information, accessible with one click from the chat.

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• The chat system allows brides to flag and save conversations, archive old messages, and even make vendor bookings directly from the chat.
• Includes advanced search features, enabling brides to quickly retrieve past messages or favorites.

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Personalized Panel for Vendors

The Vendor Panel provides vendors with tools to manage their profiles, submit work for publication, and interact with brides.

Profile Management:

• Vendors can create profiles with detailed business information, including location, services offered, and years in business.
• Vendors can link past weddings to their profiles, showcasing their participation in real events.

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• Profiles include photo galleries, logos, and links to social media. Vendors can drag-and-drop to rearrange images, and include both photos and videos (YouTube/Vimeo).

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Preferred Locations:

• Vendors can specify service locations using predefined regions, enhancing brides’ search experiences.

Membership and Plans:

• The Membership section allows vendors to view available membership plans or request custom plans based on specific needs.

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Submissions:

• Vendors can submit weddings they’ve participated in for review and potential publication, filling out forms that detail the event and credit relevant collaborators.

• Submission status is visible within their dashboard, where vendors can track, edit, or withdraw entries as needed.

Support and Notifications:

• A support section allows vendors to submit questions or issues directly to the platform’s admin team.

• Vendors can manage notification preferences and review all transaction records in the payment section.

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Message Center:

• Like the Bride Panel, vendors have access to a messaging system, enabling direct communication with potential clients.

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Badges and Awards:

• Vendors can earn badges based on activity and achievements, adding credibility to their profiles and drawing attention to their expertise.

Advertising Options:

• Vendors can apply to feature ads on the platform, enhancing visibility among brides browsing for services.

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Administration Panel

The admin panel is the operational hub, providing tools for managing users, content, and platform features. Admins can access multiple sections depending on their role.

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Page Management:

1. The Pages section enables admins to update website content dynamically, adjust metadata, and edit content directly in live mode.

Submissions and Requests:

• Admins review vendor membership and event submission requests here, with tools for approving, rejecting, or editing content.

Settings and Dynamic Elements:

• Admins manage filter options (such as color tags for images and location categories), update menu items, and adjust platform-wide configurations.

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User Management:

• User management includes access control for admins, vendor managers, and blog editors, each with specific permissions for platform tasks.

Vendor Management:

• Vendor managers oversee vendor profiles, tracking updates and ensuring compliance with platform standards. Alerts are triggered when vendors make changes requiring admin review.

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Content Scheduling:

• Admins can schedule posts, setting publication times for weddings and blog posts to support a consistent content calendar.

Wedding Management:

• The Wedding section displays all published weddings, allowing admins to update, remove, or edit individual events.
• RichText editors enable HTML formatting for event descriptions, and administrators can create visually rich posts with galleries, videos, and more.

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Blog Management:

• This section mirrors the Wedding Management tools, enabling admins to approve and publish articles covering wedding trends, tips, and expert advice.

Email Notifications:

• The platform supports automated notifications for key actions (e.g., new registrations, submissions, booking confirmations), enhancing user engagement and ensuring smooth interactions.

Analytics and Monitoring:

• Tracking tools provide insights into user behavior, helping admins make data-driven decisions about content, vendor visibility, and marketing.

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This multi-faceted solution ensures that brides have a seamless, organized experience while planning their wedding, and vendors can effectively promote their services, increasing visibility and engagement. With a pre-launch strategy underway, the platform is poised to connect brides and vendors efficiently, offering a sophisticated, all-in-one wedding planning resource.

Technology

We used a blend of technologies to bring this platform to life:

• UX/UI Design: Figma was chosen for detailed user experience and interface design, ensuring seamless navigation for brides, vendors, and administrators.
• Frontend: Developed using React, HTML, CSS, and JavaScript to deliver responsive, engaging interactions and a smooth user experience across devices.
• Backend: Built on Yii2 with PHP, providing a robust backend structure to support various platform roles, dynamic filtering, and interactive elements.

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The platform is now in pre-launch, focusing on content, marketing strategies, and budget planning to prepare for its upcoming market release.